Guardian travel site relaunch brings community up front

I've spend a fair bit of time over the last week looking at the major travel portals and how they work with their communities and social media format. Just two days after I finish the Guardian has helpfully re-launched their Travel section online.

It is crisply designed, easy to use and brings the community involvement right up front - there's the link to the blog at the top, there's the Readers Tips in the toolbar and in a prominent section just beneath the fold.

 

(Note to Ian Delaney - they're selling things - but the community comes first - that's the right way round. :-))

Jeff Jarvis, who a columnist for Media Guardian and a consultant to Guardian Media Group points out that the "purty" redesign hints at the direction the rest of the site will go in. Good news. The Guardian's a great site but lags behind the paper version in design terms since the launch of the Berliner format a year ago.

Technorati tags: travel, newspapers, community, social+media, media

Comments

[Ian Delaney]

*splutters coffee* selling things? on a website?

Come the revolution, my friend, their backs will be first against the wall. ;-)

Oooh hang on... it really is purty.